How can using a serum benefit a client's hairstyle?

Using a serum can significantly enhance a client's hairstyle by reducing frizz and providing shine. Serums are formulated with ingredients that coat the hair shaft, helping to smooth the cuticle and eliminate flyaways that can make hair appear unkempt. This smoothing effect also helps to prevent moisture from entering the hair, which often leads to frizzing, especially in humid conditions.

The shine factor is another vital benefit; many serums contain reflective ingredients that give the hair a glossy finish, making it look healthier and more vibrant. Therefore, a serum not only improves the overall appearance of the hair by making it look polished and well-groomed, but it also makes it easier to manage and style. This is especially useful for clients with textured or curly hair, who may struggle with frizz and want to maintain a sleek look.